Sir James of Taylor and I have spent a lot of time discussing things we’d like to do before we die – mostly regarding careers. Lady Suzanne and I have had countless discussions about getting away (Suzanne would like to visit every beach). Recent posts here have highlighted “The Bucket List” and Sir Dayvd has introduced us to his favorite saying, “If not now, when?”
So, I was not surprised when Sir James sent me the following ironic headline from recent news:
Dave Freeman, 47; the ad executive who co-wrote '100 Things to Do Before You Die' has died.
Freeman died after falling and hitting his head at his home in Venice, said his father, Roy.
Published in 1999, "100 Things" was one of the first contemporary books to create a travel agenda marketed with a title that reminded mortal readers that time was limited.
The title meant "you should live every day like it would be your last, and there's not that many people who do," Neil Teplica (who co-wrote the book) told The Times. "It's a credit to Dave -- he didn't have enough days, but he lived them like he should have."
"This life is a short journey," the authors wrote. "How can you make sure you fill it with the most fun and that you visit all the coolest places on earth before you pack those bags for the very last time?"
Together, the authors had visited almost every site in the book, which included the familiar (the Academy Awards ceremony, the running of the bulls in
Freeman also saw some things he certainly wished he never had:
On Sept. 11, 2001, he was eating breakfast in his sixth-floor
Deeply affected by the terrorist attack, Freeman decided to move back to
To be honest, I have not read the book, but I know that it – and many others that followed – have me thinking of Freeman’s motto: "Do it before you die"